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GoodGuide to Launch First Ever Pet Food Ratings
GoodGuide is preparing to launch ratings for dog and cat food. This will be the first of its kind ratings for pet food, looking at the health of the food along with the environmental and social performance of the companies that make the food.
In total, 1500 products were evaluated from 50 brands. There are a lot of myths floating around about the health of pet food and many misleading marketing claims. In fact, I would argue the greenwashing of marketing claims for pet food is larger than for consumer goods.
For a sneak peak at the ratings and top performing brands, visit my friends at Consumer Ally: http://www.walletpop.com/2011/01/21/goodguides-cat-and-dog-food-ratings-which-brands-are-best/
Categories: General Business
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